Facial Rendering Technologies
What is facial recognition?
Like all biometrics solutions, face recognition technology measures and matches the unique characteristics for the purposes of identification or authentication. Often leveraging a digital or connected camera, facial recognition software can detect faces in images, quantify their features, and then match them against stored templates in a database.
Face scanning biometric tech is incredibly versatile and this is reflected in its wide range of potential applications.
Where do I find facial recognition?
Face biometrics have the potential to be integrated anywhere you can find a modern camera. Law enforcement agencies the world over use biometric software to scan faces in CCTV footage, as well as to identify persons of interest in the field. Border control deployments use face recognition to verify the identities of travelers. It even has consumer applications.
Thanks to its software based nature, face recognition tech has paved the way for selfie-based authentication on smartphones. Banking apps (like the one offered by USAA), payment apps (like MasterCard’s video selfie system) and simply logical access control—these are all made possible on any mobile device with a front facing camera.
We are also seeing face biometrics in the digital world, with Facebook, ShutterStock, and other social platforms that seek to organize incredible amounts of rich image data by identifying the people captured in them.
How is facial recognition making a difference?
Facial recognition doesn’t just deal with hard identities, but also has the ability to gather demographic data on crowds. This has made face biometrics solutions much sought after in the retail marketing industry.
St. Mary’s Catholic secondary school in St. Louis uses biometric cameras to scan faces and keep campus safe. Similar solutions can be seen making airport terminals more secure.
As a contactless biometric solution that’s easy to deploy in consumer devices, face recognition is showing the public just how convenient strong authentication can be.